Us against them
Blaming the “dissidents”
“The people know that...”
Emotional rhetoric in factual issues
War metaphors
Shifting attention from actions to feelings
“My children...”
Colloquialisms or dialect
Opposing the elite
“The people want...”
Shifting attention to irrelevant matters
The true people have a unified culture
Made-up numbers
Fearmongering
A certain group is not part of “the people”
Glorifying the past
“There are no options”
Generalisation based on an individual case
Reference to homeland
Impossible promises
Leader doing physical work
One-liners from popular entertainment
“Other [leaders] are alienated from the people”
“Cool” hand signs
Difficult issue brushed aside with a joke