Leader doing physical work
Shifting attention to irrelevant matters
Sports metaphors
“The people want...”
“Cool” hand signs
“Threat to our language”
“The people” without a definition
“My children...”
A certain group is not part of “the people”
Us against them
Made-up sayings
Mention of basic values
The people have shared values
One-liners from popular entertainment
Made-up numbers
Fearmongering
Impossible promises
Reference to homeland
Blaming the “dissidents”
Opposing the elite
Emotional rhetoric in factual issues
War metaphors
Oversimplifying a complex issue
Generalisation based on an individual case
The true people have a unified culture